Franklyn are delighted to announce a new partnership with Badminton England, becoming the Official Financial Advice Partner.
Over the next two years, this collaboration will provide athletes, coaches, members, volunteers and the wider badminton community with greater access to financial advice. As part of this partnership, Franklyn will also play a key role in supporting one of Badminton England’s major strategic goals: the relaunch of the National Badminton League.
Andrew Chatterton, CEO of Franklyn, said “Badminton has been a huge part of my life ever since my parents gave me my first racket at the age of three. It is a true community sport that can be enjoyed by everyone and I have always been passionate about its growth and accessibility. At Franklyn, we share that same commitment to supporting people and their futures. To bring together my passion for badminton with our expertise in financial wellbeing, while adding value to the badminton community and helping to grow the sport, is a truly exciting opportunity.”
Ben Nicholson, Director of Commercial and Engagement at Badminton England, said “Franklyn have a lot of experience working within the sports industry and they understand sports athletes, fans and those working in the background. Financial management is an incredibly personal choice, but everyone should have access to advice and support should they wish to seek it. Our sport prides itself on welcoming everyone on court, regardless of background, ability, race or gender and we can’t continue to grow this sport without the support of partners such as Franklyn. I am delighted that we have been able to bring on board a partner with such a human interest in the financial management of those who play and love our sport…and in the growth of the sport itself.”
CEO at Badminton England, Sue Storey, added “Amongst our badminton community we have parents and grandparents, homeowners and renters, entrepreneurs and investors, business owners and retirees…and financial advice can potentially help so many who play or follow our sport. I am looking forward to working alongside Franklyn to bring badminton to a wider audience and to bring a broad range of financial guidance to the badminton family.”
On behalf of everyone at Franklyn, we look forward to working with Badminton England to bring this vision to life and to create lasting benefits for the badminton community.
Find out more about Badminton England here.